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March 10, 2022

Harlequin finds a new way to court romance fans

Strategy Magazine covered the recent That Harlequin Feeling campaign.

Joy

Harlequin finds a new way to court romance fans

The publisher continues to move past images of shirtless hunks by focusing on the intangible feelings its books give readers.

Read the full story here.

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PayBright Launches New Brand Campaign

PayBright, Canada's leading provider of installment payment plans, is launching its first major consumer campaign in the Canadian market. The 'Break Up the Cost' campaign promotes buy now, pay later as a smart and financially flexible way for Canadians to pay for their favourite products and services.

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Go Auto goes with ROUND

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Strategy Magazine covers BGC Canada campaign.

Strategy Magazine covers BGC Canada campaign.

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